the Pure Immersions blog

Inspired posts to inspire growth

Pay What You Want (Applying a Conscious Business Model)


The Pay-What-You-Can model: You tell us what you wish to pay we’ll tell you how we can meet that need.

Before jumping in to this post, I’d like to first petition for an agreement– the world is facing a complexity of issues , perhaps the likes of which, the Earth–and human beings– have never known before.


We don’t need to recount “the current state of affairs”, we simply wish to begin from that premise, with the acknowledgement that the requisite solutions to “attack these issues” will need to be so radical, that most–if not all– of us can only slightly comprehend just how distinct this New World will be from the one we currently experience.

That said, let’s move forward.

One of the major crises we believe humanity faces, is one of a personal nature– the challenge to human beings to find the necessary courage to transform our habits and social systems to embody a radically different future.  We simply cannot go on doing things “the way we’ve always done”, and a sustainable future will demand a significant courage to change everything; from our personal belief systems to our everyday behaviors.

In some ways, we’ll need to disregard our recent history in order to usher in the new.

No more can we greet potential solutions with…yeah, but…?   Courage will require us to implement solutions NOW regardless of what the past would otherwise dictate.

Which brings us to this post.

If you’ve traveled to the Economics section of your local Barnes and Noble recently, perhaps you’ve encountered some of these titles: Sacred Economics, The End of Money and Future of Civilization, The Transition Handbook, Local Money, Beyond Civilization, Natural Capitalism, and The New Economics.

These authors, though their strategies differ, are calling for a need to alter our relationship with money– to transform our economic paradigm.

We couldn’t agree more.

Our view is simple, with an underlying complexity.  Simple in its brevity: profit should not be the goal of business.

It should be a byproduct of a meaningful, and sustainable, contribution to community through the exchange of goods and services.  A contribution that considers not only personal well being, but also that of the environment and the community at-large.

And, of course, complex in its implementation.

Yet rather than cast forth this belief onto others, for others to figure out–  we stand differently.  We’ve started a business and can implement strategies to walk this value NOW.

So…we’d like to share two things.

1. We want to add value to the customer-vendor relationship.  Our aim here is to build connection through this relation, and come out of “the transaction” with everyone feeling good.

We’re launching a Pay-What-You-Can model to the Immersions we host. 

You tell us what you wish to pay we’ll tell you how we can meet that need.  It might require some creativity, and it will definitely require complete transparency around our costs.  We don’t mind.  We’re happy to share.  The goal is to find a more authentic equilibrium, and cultivate a new economic story– one of giving and receiving, rather than of taking and exploitation.

2. We want your input.  Specifically around stories of success with similar models, ideas for improvement, and solution-oriented caution– pure negativity isn’t of interest.

Let us know how we can make an even bigger impact!


There you have it.  One small corner of humanity trying something to make a difference.  We sure hope it helps.  And if not?…

We’ll try something else.


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This entry was posted on August 21, 2013 by and tagged , , , .
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